‘The louder, the better’ at Lambeau Field this year

[Cheesehead]

“My only ask is that we don’t do the wave when we’re on offense. Other than that, man, be as loud as you want from the start,” said Rodgers with a smile, while addressing reporters at his locker earlier this week.


“We need it. We’ve been rolling here over the years in stretches and it’s a tough place to play, especially late in the season and in the playoffs when we’ve got the temperature and the crowd going.”


The Packers are looking to carry that energy from September into well into winter, which is what helped inspire this year’s game entertainment theme of “Embracing the Frozen Tundra.”


During critical defensive situations, the Packers are encouraging fans to stand and be as loud as possible. Head Coach Matt LaFleur used last week’s atmosphere at Soldier Field as an example, beginning with Bears fans customarily cheering throughout Jim Cornelison’s rendition of the national anthem.


The Packers plan to stay true to their own time-honored traditions such as ‘Roll Out the Barrel’ and ‘Bang the Drum All Day,’ but also believe there’s an opportunity to innovate and inspire those in attendance with a few new strategies.


“The more you can get the fans involved, it definitely (helps),” LaFleur said. “Anybody that was there last week in Chicago could feel that. You could feel that from the opening, from pregame. It felt like it had a playoff-type feel to it. … We knew that that type of environment is challenging on offenses. That's what we want to get here.”